BASF launches groundbreaking concrete admixture range MasterEase

New technology reduces viscosity in concrete by up to 30 percent
Low viscosity and concrete mix stability facilitate mixing, pumping, placing and finishing of high performance concrete

BASF has launched a new range of admixtures under the Master® Builders Solutions brand that brings significant improvement to the rheological properties of concrete. The MasterEase® admixture range is based on a novel and patent protected polymer technology, which helps to reduce plastic viscosity in concrete by up to 30 percent.

This reduction in viscosity levels substantially reduces the pumping pressure required, making placing and finishing concrete easier, faster and more economical. “Innovation is what drives our business. With our new products we want to meet our customers’ needs, master construction challenges and contribute to their success. This is the driver behind MasterEase,” said Angus Peruzzo, Head of Construction, Australia and New Zealand, BASF. “Ease stands for ease of mixing, pumping, placing, leveling and finishing of concrete. After pioneering concrete technology with market leading products like MasterGlenium® and Master X-Seed®, we are proud to present another groundbreaking innovation from Master Builders Solutions to the concrete industry," said John Brooks, Marketing Manager, Admixture Systems, BASF Australia and New Zealand

Flexible and adaptable with improved workability retention
Both concrete producers and users benefit in many ways from the new technology: MasterEase products are flexible and can be adapted to challenging situations such as temperature variations. “The high level of rheology and long workability are added value for the contractors in terms of concrete durability,” explained John Brooks. “The concrete is easy to place, trowel and pump. Utilizing this concrete saves time and cost in every single construction project. It improves the utilization of the transportation fleet and equipment and reduces the wear of mixers, pumps and pipelines.”

In addition, the possibility to reduce mixing water even further without impacting the concrete rheology, opens new possibilities for improvement in concrete mix designs: Less water in concrete mixes means higher performance and better durability.

The new technology is particularly suitable for concrete mixes which are optimized for advanced engineering properties and sustainability. High-strength concrete with low water/cement ratios, as well as mixes with higher levels of secondary cementitious materials, reduce the CO2 footprint and are easier to produce and place. This helps engineers and investors to improve sustainability ratings of their projects.

Direct contact

Tim Foerschler

Head of Global Communications Construction Chemicals Division

+49 621 60-91019